CASE STUDY · ROOFING
HUDCO Roofing
A Louisiana roofing company that was pouring money into Google Ads and getting noise. In 30 days we turned it into 190% more real leads from people who actually wanted a roof.
INDUSTRY
Roofing & Exteriors
WHERE
Shreveport, LA
TIMELINE
2025-2026
WHAT WE RUN
CUSTOM WEBSITE
Google Ads
SEO
Skilledon the roof
HUDCO Roofing installs and repairs roofs across Louisiana, the kind of company homeowners want when a storm tears the shingles off and the job has to be done right the first time.
The crew was never the problem. The problem was upstream, where their marketing kept burning budget without bringing in enough real roofing jobs to show for it.
Money in,noise out
HUDCO was spending heavily on Google Ads and not getting the return they needed. Their previous agency ran campaigns that drove low quality traffic and never highlighted what made HUDCO worth calling.
The targeting was off too. Their Local Service Ads pointed at the wrong areas and the wrong services, so they kept paying for clicks while the good roofing jobs went to someone else.
Rebuilt thewhole engine
We rebuilt the website, restructured the ads, and fixed the targeting, so every dollar HUDCO spends now points straight at homeowners who actually need a roof.
A custom site built to convert
We rebuilt HUDCO's site for speed, clarity, and trust, with service pages and a layout that turns visitors into booked roofing jobs.
Restructured every campaign
We removed the keywords that wasted spend and organized the ads around real roofing intent, like repairs, new roofs, and roof types.
Sold what sets HUDCO apart
We put their one day roof completions, financing options, fair pricing, and customer service front and center so the right homeowners pick them first.
Fixed the Local Service Ads
We corrected the targeting, aligned the services with their Google Business Profile, and got more quality leads marked as booked.
Tracked every lead that mattered
We measured which ads and keywords actually turn into customers, then put the budget behind the ones that work.
Straight from the dashboard
THE NUMBERS
What Actually
Happened
More total leads across every channel within the first 30 days of going live.
More leads from paid search after we restructured the keywords and rewrote the ad copy.
More leads from LSAs once we fixed the targeting and booked the quality inquiries.
Blume has been a tremendous asset to our business. Their communication is excellent, and we look forward to continued growth with them managing our SEO and Google Ads.
Jeff H.
OWNER, HUDCO ROOFING
Start Here
Fill this out and we’ll be in touch shortly.
LET'S TALK
Let's get you booked out.
Tell us a bit about your business and we’ll come back with a free audit and a real plan for getting your phone ringing. You won’t sit through a sales pitch.
- Tell us what's not working and answer a few quick questions below.
- We'll look at your numbers and tell you what we'd do about them.
- After that we talk for fifteen minutes and go from there.